WELL HEY THERE,
I'm fiona
I’m a Melbourne based digital marketer and BUSINESS OWNER.
Very into: cupcakes, good books, and creating a life you don’t have to pretend to like. Avoiding small talk since 1989.
I didn’t always have this business:
Before my children were born I worked for a large national news paper in the advertising department. You could have found me working at a badly designed cubicle wondering what the lunch special was in the canteen that day, and day dreaming about doing my own thing.
At the age of 33, I invested in a new laptop, a set of business cards and rented a small office. I had one (very small) client. That single decision led me to the business I’m running today. I’ve been able to support myself and my children for the last 20 years and do it in my own way. Today you can find me bouncing between my home office (my dogs really do need me) and my real office (it has lovely big windows) and spending my time enjoying my clients, my work and my team. Oh and my family and friends too. Yes, definitely that 😉
In RETROSPECT
currently...
I’m probably drinking a coffee or reading a book and thinking of ways we can all get from where we are to where we want to be.
Want to know what drives me? Helping business owners make the most of the opportunities that are out there for them in a digital world. Busting the myth that you need a big budget for big results. That you need to be on every platform, every day, all the time. That spending more money is better than spending more time. Stay a while here with me and I’ll show you exactly what I mean…
BOOKS
I love reading and am part of a Book Club with a group of amazing women. I know it sounds like a cliché, but reading, talking about books and drinking the odd gin and tonic with my crew is completely restorative.
a few MORE THINGS ABOUT ME:
CAKE
Cupcakes. Accept no substitute.
MAMA
I have two (grown up) boys, two rescue dogs and one partner.
EDUCATOR
I love teaching people how to manage their own social media and digital marketing. From marketing inspiration calendars to full day branding and marketing sessions, it’s all good stuff!
FUN
I love a gin and tonic and a cheeky spicy marg. I am allergic to wine (devastating, I know) but I can still drink french champagne.
HOME
My partner and I are renovating our house and let me tell you, it’s like having another full time job (also who knew toilets were so expensive??) I am so excited to move into our forever home. *Cue me never working form the office again!
a few of the things I ANSWER TO:
THE JK QUIZ
1. If I could eat one food for the rest of MY life it would be:
salmon poke bowl
2. THE BEST TITLE I HAVE IS:
a. Wedding Photographer
b. Girl Boss
c. Motivational Speaker
d. Professional Napper
e.Other
3. Most likely to binge watch:
a. The Voice
b. Pretty Little Liars
c. House Hunters
d. The Bachelor
4. If you could meet one person dead or alive, it would be:
5. My drink of choice is:
a. Matcha Latte
b. Americano
c. Bulletproof Coffee
d. Caramel Frappucino
6. ON MY DAYS OFF, THE FIRST THING I DO IS:
walk my dogs and get coffee
7. MY GO-TO OUTFIT IS:
a. Yoga pants and a tank
b. Jeans and a tee
c. A dress & heels
d. Anything from Target
8. Someday I want to:
9. I AM DEATHLY AFRAID OF:
a. Public Speaking
b. Heights
c. Spiders
d. Flying
10. MY HUSBAND CAN BE DESCRIBED AS:
a Look Back
2011-2024
Shot 25 weddings
Quit 9-5 to go full time in business
Shot 27 weddings
kept my head down and did the work!
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
Shot 30 weddings
Won Wisconsin Bride Best of Weddings
Hit 6-figures for the first time
Spoke at my first workshop
Had 1,184 Instagram followers
meet the pop media team
FIONA
The Boss Lady
jax
The Photographer & Branding Genius
ANN
Project Manager
ERNESTO
Google Ads Expert
JOHN
Graphic Designer & Content Creator
USAMA
Web Development Tech Genius
Stephanie
Kerry
My Favorite
Things
What does a business owner/mum/gym junkie come to love? Here’s where you find out! These are the things I have tested and loved, from my favourite headphones, to what I clean my phone, airpods and macbook with. If you need some good advice and good recommendations, then you’re going to want to pick up what I’m putting down.
FAVOURITE THINGS
A FEW OF MY BEST RECOMMENDATIONS
get my heartfelt worldwide bestseller
how are you,
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